{"id":14001,"date":"2026-08-10T14:39:00","date_gmt":"2026-08-10T20:39:00","guid":{"rendered":"https:\/\/damiensoitout.com\/importance-of-sleep\/"},"modified":"2026-08-13T07:56:23","modified_gmt":"2026-08-13T13:56:23","slug":"importance-of-sleep","status":"publish","type":"post","link":"https:\/\/damiensoitout.com\/en\/importance-of-sleep\/","title":{"rendered":"Why Sleep Matters More Than You Think"},"content":{"rendered":"

Growing up I met plenty of entrepreneurs and executives at big companies. Studying business, I started to notice a pattern among successful people: they worked without limits, without rest, at any hour of the day or night. Basically I grew up believing the same thing everyone else did: if you are going to be an entrepreneur, forget about sleeping enough.<\/p>\n

I see it less and less among entrepreneurs of my generation, even though many of them still lack a routine or the stability to understand the importance of rest<\/a>. But since childhood I had linked entrepreneurship with sleep deprivation. To me it made sense. And to many others too: they believe that if you want success you have to work harder than everyone else, at least 100 hours a week. It is a mistake I made for years.<\/p>\n

Sponsored*<\/em><\/p>\n

A vicious cycle<\/h2>\n

What people do not seem to understand, or at least did not understand until a couple of years ago, is that investing in your health is vital for your business and for success. And part of your health is sleep: it brings many benefits, and it is not wise to push aside that essential part of your day.<\/p>\n

When I started my career I was one of those who refused to rest until I hit X goal. I sometimes worked 72 hours straight without breaks<\/strong> before collapsing into sleep, then waking a few hours later with no idea what had happened until about 10 hours before I crashed. It is a vicious cycle because:<\/p>\n

    \n
  1. Without sleep your brain cannot keep running at 100%. Research has shown that after 24 hours without sleep your brain starts functioning the same way it does after three beers.<\/li>\n
  2. If you are not at 100%, your work will not be at 100% either. What is the point of working so many hours in a row if the output turns out mediocre?<\/li>\n
  3. If your work turns out mediocre, how do you expect your business to grow and sustain itself?<\/li>\n
  4. If your business is in trouble and you are the type who obsesses and cannot sleep until everything is perfect, you will never sleep and you will die at your desk.<\/li>\n<\/ol>\n

    Balance between work, personal life, and rest<\/h2>\n

    After selling my second business to my former partner, I started valuing my free time. I spent two months with my wife and daughter visiting family in France. I did not think about money, work, or obligations at all. Instead I began to feel free. I slept more, even late into the morning. The transition could have been hard, but I left the business so exhausted that I enjoyed life for the first time in years.<\/p>\n

    Until I got bored. After two months of nothing but walking, visiting historic places, eating, sleeping, and reading the news, I needed another goal. I found a job in the south of France and stayed there for a while, filling my days, enjoying evenings and weekends, until a balance settled between my professional life, personal life, and rest. As soon as I reached that point, I launched into my next adventure: I left the job and went to open a business in Mexico. And another, and another, and another… the rest is history.<\/p>\n

    Why balance is necessary<\/h2>\n

    Beyond being good for your health, having balance across those parts of your day, week, or month is extremely important for several reasons:<\/p>\n

      \n
    1. Your chances of staying alive long enough to grow your business go up.<\/li>\n
    2. It improves your productivity and performance.<\/li>\n
    3. The quality of your work and of your personal life will improve considerably.<\/li>\n<\/ol>\n

      It is a matter of accepting the facts, building a routine that fits your needs, and finally having both a successful life and a successful business.<\/p>\n","protected":false},"excerpt":{"rendered":"excerpt","protected":false},"author":1,"featured_media":1076,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"categories":[3963],"tags":[],"class_list":["post-14001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-health-lifestyle"],"yoast_head":"\nImportance of Sleep for Entrepreneurs | Damien Soitout<\/title>\n<meta name=\"description\" content=\"I grew up thinking entrepreneurs had to sacrifice sleep. 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